My process

My process for new construction listings

New Construction Listings

A new build needs more than pretty photos.

One home or several, I connect the product, the price, the marketing, and the sales process, with accurate information all the way to closing.

  1. 1

    Understand the project. The home or development, target buyer, build schedule, and sales goals. We settle who handles buyer communication, showings, selections, and contract paperwork.

  2. 2

    Price and position it. I compare competing new builds and resale homes, recommend a price, and pin down what sets yours apart.

  3. 3

    Build the listing package. Floor plans, specs, included features, upgrade options, and expected completion. Photos, renderings, or staging fit the build stage, and renderings are labeled as illustrations.

  4. 4

    Launch and handle inquiries. I market the property, coordinate showings, and talk with buyers and their agents. Everyone gets the same answers on price, availability, and what's included.

  5. 5

    Negotiate and coordinate the sale. I help evaluate offers and negotiate business terms. Contract questions go to the attorneys. Under contract, I help coordinate design selections, updates, inspections, and deadlines within my agreed role.

  6. 6

    Close and hand off. I coordinate with the builder, buyer's agent, lender, and closing attorney. We organize walkthroughs, the list of open items, and warranty contacts.

Have a new build to sell? Call or message me and we'll talk through the project.